BERLIN Reuters German ecommerce pioneer Ralf Wenzels quickdelivery retail platform Jokr, which has gone live in seven countries since launching barely four months ago, said on Tuesday it had raised 170 million from investors to power growth.

The Delivery Hero and Softbank veteran has styled the business as an Amazon on steroids and, with revenue doubling every two weeks, is on a highspeed mission to bring 15minute delivery to the Americas and Europe.

We truly believe that the world needs a new Amazon, Wenzel told Reuters. There is an opportunity to create a faster Amazon, a more personalized Amazon, a more sustainable Amazon and a more local Amazon.

The bumper Series A funding round was led by Silicon Valley investor GGV Capital, Londonbased Balderton Capital, and the prolific Tiger Global Management.

Tiger Global, which chipped in to Jokrs seed round earlier this year, has also backed quick commerce startups including Getir and Wolt.

The venture capital being lavished on quickcommerce startups seeks to capture a seismic shift in consumer habits, as people increasingly order via smartphone app and take delivery in less time than it takes to pop out to the local shop.

Wenzel said the typical new Jokr customer will buy just one or a few items to try out the service. Many, within a short space of time, go on to replace their traditional grocery shop by making several larger orders a week.

We grew significantly faster than what we thought, but the fast growth was…