BEIJING, April 24 Reuters By most measures, the last thing China needs is more electric cars crowding a market with more losers than winners, driving down prices at the expense of profit and taking the fight for market share beyond China.

And that39;s just what it is getting.

Automakers are expected to launch 110 EVs and plugin hybrids in 2024, many at the Beijing auto show that starts Thursday. Those new offerings, dominated by Chinese brands, will join the almost 400 new energy models already in China39;s showrooms, according to industry data.

By contrast, there were just over 50 EV models on sale in the United States last year.

But while there is a peril in China39;s overcapacity, there is also a power in the hypercompetition it has unleashed, analysts, suppliers and executives say. China39;s leading EV makers have found ways to slash vehicle development time, combining speed to market with new features and a pricing advantage rivals outside cannot match.

This is a technological revolution, said Wang Xun, founder and chairman of Shanghaibased auto design and engineering firm Launch Design. And in this revolution, Chinese brands are at the forefront.

Analysts widely agree China39;s EV market, the world39;s largest, faces an eventual shakeout. Just not yet.

The topselling 10 EVs a list dominated by BYD and Tesla  have accounted for over half of sales in China so far this year. With capacity to build more batterypowered vehicles than the market can support,…